If you manage a brand or a consultant helping your clients, our brand positioning template will help you align your team. Inside, you will find a fully-featured template outlining your target profile, brand positioning statement, brand idea, concept, values, story, credo, brand key, and creative brief.
A completed example to serve as a guide and a set of blank slides with definitions for you to customize and create your own presentation. These slides provide an ideal opportunity to develop a brand book that will help you to communicate your brand’s purpose, values, and positioning to your target audience.
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I have seen brand positioning presentations get out of control when there are too many slides in your presentation and there is no clear structure. When a brand positioning presentation gets complicated and loses its clarity it can be difficult to watch. That’s when senior management raises objections and questions your plan.Â
We have created an ideal Brand Positioning template with the best way to show the target profile, brand positioning statement, brand idea, brand concept, brand values, brand story, brand credo, and a creative brief. We include a fully completed examples to help you follow along, plus blank slides with definitions for you to complete your own presentation.
Our comprehensive Brand Toolkit package has over 120 PowerPoint slides with templates for brand plan presentations, brand positioning presentations, and business review presentations. You will get slides for a creative brief, brand concept, brand credo, and brand story.
As a bonus, we include reading on strategic thinking and how to write brand plans from our Beloved Brands playbook. Many of our models are included in our brand management templates.
The brand plan template includes slides for your vision, purpose, analysis, key issues, strategies, and execution plans. In addition, we have separate slides for a sales forecast, financials, and activity calendar.
Our brand positioning template includes slides for your target profile, brand positioning statement, brand idea, brand concept, brand values, brand story, brand credo, and a creative brief.
The business review template includes slides for conducting a deep-dive business review that looks at the marketplace, consumers, competitors, channels, and the brand. Â
The PowerPoint file includes formatted blank slides with key marketing definitions where you can insert your own brand information. And, we provide a fully completed brand toolkit using Gray’s Cookies.
To illustrate, click to see slides.
To illustrate, click to see slides.
Learn how to think strategically, define your brand positioning, write a marketing plan, make execution decisions, and analyze your brand. Our readers tell us they reach for Beloved Brands as a reference tool to help them with the day-to-day management of their brand. We are proud that almost 90% of online reviewers have given Beloved Brands a 5-star rating. As a result, Beloved Brands has been a #1 bestseller in brand management.Â
As a marketing team leader, you know that your team’s success is essential for your company’s growth. Our Beloved Brands marketing training provides your team with the skills they need to make strategic decisions, produce exceptional work, and drive business growth. They will learn how to define brand positioning, write effective plans, improve brief-writing, make informed execution decisions, and analyze their brand’s performance.
We have designed our marketing training program to build the fundamental skills that will help your team reach their full potential. We will work with your team to help them learn take on Strategic Thinking, Brand Positioning, Marketing Planning, Marketing Execution, and Brand Analytics.Â
