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Brand Plan template (downloadable PowerPoint)

$59.99

Get our ideal Brand Plan template in a downloadable PowerPoint file

  • If you are running a consumer-driven brand or a consultant helping your clients, our Brand Plan template includes ideal slides for vision, purpose, analysis, key issues, strategies, brand positioning statement, and execution plans.
  • Our Brand Plan template provides formatted blank slides with key marketing definitions where you can insert your own brand plan. And, we include a fully completed Brand Plan for Gray’s Cookies.
  • You will also get our one-page Brand Plan and our one-page Brand Strategy Roadmap.
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Description

Get our ideal Brand Plan template in a downloadable PowerPoint file. We include formatted blank slides with key marketing definitions where you can insert your own brand plan.

To start, you will get a Brand Plan PowerPoint template with slides for big picture elements such as the vision and purpose. Next, you will get a simple way to lay out your analysis. Then, you can use our slides for key issues, strategies, and tactics. Also, you will have slides for your brand positioning statement and execution plans. As well, you will have separate slides for a sales forecast, financials, and an activity calendar. 

You will gain access to our one-page Brand Plan and one-page Brand Strategy Roadmap. If you want to get everyone on the same page, you will need one page that summarizes everything the team needs to know.

As an example, we provide a completed Brand Plan using our Gray’s Cookies brand. Use the control buttons to view the presentation.

Our brand plan PowerPoint template

It is easy for a brand plan presentation to get out of control, with too many slides and a lack of flow. This makes it difficult for your senior management to follow along and buy into your brand plan. Based on what we have shown throughout our website and our books, we have created an ideal process for how to lay out the slides in an ideal brand plan PowerPoint template. 

You will get access to our one-page Brand Plan

A smart brand plan gets everyone in your organization on the same page. Our brand plan PowerPoint template includes our one-page brand plan to help everyone drive against the same vision, purpose and strategies.

To read our story on how to write a brand plan

You will get access to our one-page Brand Strategy Roadmap

Every brand should have a brand strategy roadmap that matches the long-range plan elements with the brand idea to deliver a consistent brand across the five consumer touchpoints. Our brand plan PowerPoint template includes the brand strategy roadmap.

To read how to write a brand strategy roadmap

You can also purchase our business review and brand positioning presentation templates

business review template

You can purchase our ideal business review template

Brand Positioning template

You can purchase our ideal brand positioning template

Or, you can purchase our brand toolkit that includes all our consumer presentations

  • If you are running a consumer brand or a consultant helping a client, our Brand Toolkit is our comprehensive brand template package.
  • Our Brand Toolkit has over 120 PowerPoint slides with a brand plan presentation, brand positioning presentation, business review, creative brief, brand concept, brand credo, and brand story
  • Our brand toolkit includes blank slides for you to populate, and we provide a fully completed brand toolkit using Gray’s Cookies.

Explore all our brand management templates

Our brand management templates includes PowerPoint presentations for brand plans, brand positioning, brand reviews, and creative briefs. Most importantly, our brand management templates reflect the tools in our brand playbooks, Beloved Brands, and B2B Brands.  

In addition, you can gain access to each type of format for consumer-facing brands, B2B, and healthcare. To help, we start with blank slides with key definitions. Then, we add a completed PowerPoint slide presentation using our relevant brand case studies.