If you are working on a consumer brand or consulting for your client, our Business Review slide deck can help you conduct a deep-dive business review. We have slides on the marketplace, customers, competitors & channels plus the brand. Our PowerPoint file includes formatted slides with marketing definitions inserted. You can insert your own business review into the example slides. It’s all organized and you can start right away to save time!
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Want to conduct a deep-dive business review? Make sure to use slides that explore the marketplace, consumers, competitors, channels, and your own brand. We include each area our Business Review template.
With our business review slides, you can create presentations that assess your brand’s performance. Simply insert your own data to see how they look!
In order to manage your business, you must make sure you have an excellent attention to detail. This means conducting a deep-dive business review at least once a year as an integral part of the way you take care of your brand.
Explore all aspects of the brand to find insights that will help set up your brand’s key challenges that are explored in your brand plan.
We include slides to dig in on the marketplace, consumers, channels, competitors, and the brand. For each of the five sections, you focus on should have about 3 – 5 slides. The conclusion statement at the top of each slide gets carried forward to a summary page for that section. You can then move onto drawing an overarching conclusion statement for your five points. The five points work together to form a summary page. From there, you mention one of the big brand challenges that you’ve identified in this project.
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This process assumes you will put together a presentation of 20 slides for your management team.
Each of the five sections you go deep on should have 3-5 ideal slides. The conclusion statement at the top of each slide gets carried forward to a summary page for each of the five sections. You then draw out an overall conclusion statement for that section. You will have five conclusion statements, which you bring to the front of your presentation to form an overall summary page. From there, you draw out one major brand challenge you are seeing in the deep dive.
A: For each of the five sections of your deep-dive business review, use all the data you have dug into to draw out the three hypothetical conclusions. Then build one ideal slide for each conclusion, adding the 2-3 critical support points, and layer in the supporting visual charts. This type of analysis is an iterative process where you have to keep modifying the conclusion headline and the support points to ensure they work together.
B: Once you have nailed the conclusion headline for each page, you should build a summary chart for each of the five sections, which takes those three conclusion statements and builds a section conclusion statement. The example above shows how to do it for the category, which you can replicate for the consumer, channels, competitors, and the brand.
C: For each of the five sections, take each section conclusion statement, move them to an overall business review summary slide, and draw one big summary statement for each of the five sections.
D: Use those section conclusion statements to draw out an overall business review major issue, which summarizes everything in the analysis.