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Based on my marketing career at the highest levels of brand management at J&J, Coke, and General Mills. I designed our Consumer Brand Toolkit based on what I used to present my brand strategy to senior executives. As a brand consultant, I still use these slides on many of the world’s best brands. It is perfect for brand managers, founders, and brand consultants who want to make an impactful presentation that impresses any boss or clients.
As I moved up the corporate ladder at esteemed organizations like J&J, General Mills, and Coke, I honed my expertise by developing numerous brand plans. And at the VP level, I was in charge of evaluating and approving countless others. With this depth of experience, I’ve gained a clear understanding of what leaders look for and the elements that make a brand plan truly compelling. Our consumer brand toolkit is designed to make your brand plan stand out and impress even the most discerning bosses.
To illustrate the depth and effectiveness of our Consumer Brand Toolkit, we’ve incorporated real-world examples from brands like Gray’s Cookies. The toolkit is a culmination of essential elements for creating a detailed brand plan that resonates with your team and propels your brand toward its objectives. Take a look below:
With a decade as a brand consultant, I’ve been privileged to strategize for iconic names like the NFL, Shell, National Geographic Dr Pepper, Reebok, and Jack Links. Each brand’s unique identity and challenges have enhanced my understanding of what truly makes a brand resonate. Drawing from these experiences, our Brand Toolkit presents the ultimate brand positioning templates to position your brand at the pinnacle of its potential.
With our Consumer Brand Toolkit at your side, you can chart your brand’s positioning work. The distinctiveness and persuasiveness inherent in our templates ensure your brand not only stands apart from competitors but also forges an unforgettable imprint. To illustrate, we’ve incorporated real-world examples from brands like Gray’s Cookies, exemplifying the potential of a well-executed brand positioning.
In my tenure at J&J, an annual deep-dive business review was a ritual – a meticulous exercise that held the power to transform brand trajectories. With 15 dynamic brands under my stewardship, I’ve meticulously reviewed hundreds of these evaluations. The insights gleaned from these reviews have been instrumental, allowing me to discern precisely what decision-makers seek and ensuring the information presented is both impactful and actionable. Our Brand Toolkit includes a Business Review Templates, meticulously curated from years of hands-on experience.
To showcase the depth and versatility of our templates, please look at the example slides from the Marketplace review tailored for Gray’s Cookies. With our Consumer Brand Toolkit, your business review will exceed your boss’ expectations.
Harness the ultimate Brand Consulting Toolkit, drawing from my vast industry experience. We include our brand toolkits for Consumer, B2B, Healthcare, and Retail Brands. Take your brand strategy prowess to new heights.
Combining strategic slides for insightful planning and marketing execution slides for seamless implementation, our templates are designed to propel your brand towards success and help you make a lasting impact in the market.
No refund policy. You are accessing our intellectual property that we have worked hard to create. You get a ready-to-use PowerPoint template that cannot be reasonably “returned,” as you will always have access to the downloaded material. Our product pages explain precisely what you get with numerous examples you can zoom in on.
I wrote my Beloved Brands playbook to show how to build a brand that consumers will love. Learn about strategic thinking, brand positioning, writing plans and creative briefs, how to make advertising decisions, brand analytics, and finance 101 for marketers.
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