consumer brand toolkit marketing template

Brand Toolkit for marketers

All the marketing tools that you need to run your brand in our easy-to-use Brand Toolkit

We include 120+ slides for PowerPoint that have templates for presentations on business reviews, brand positioning, and everything you need to present your brand plan. And, you get slides for a creative brief, brand concept, and brand story. Our brand toolkit includes a fully completed example to follow and a set of blank slides where you can write your own thoughts and ideas. Every line has key definitions to guide you.


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Description of what is included

Our Brand Toolkit gives you access to every marketing tool that you need to run your brand  

If you are running a brand or you are a consultant who helps your clients, our Brand Toolkit has every template you need to do your job. Our PowerPoint file includes formatted blank slides that have key marketing definitions where you can insert your own brand information. And, we include a fully completed example using the templates, so that you can follow. 

Our Brand Toolkit includes:

  • A brand plan template includes slides for your vision, purpose, analysis, key issues, strategies, and execution plans. We include separate slides for a sales forecast, financials, and activity calendar.
  • In our brand positioning template, we include slides you can use to demonstrate your target profile, brand positioning statement, brand idea, brand concept, brand values, brand story, brand credo, and a creative brief.
  • The business review template includes slides for conducting a deep-dive business review that looks at the marketplace, consumers, competitors, channels, and the brand. 

Below are the PowerPoint template slides that we include in our Brand Toolkit

Brand Plan template

Brand Positioning template

Business Review template

To illustrate, click on any of these presentations to zoom in.

Brand Plan template

Strategic Brand Plan | Marketing Plan

Our brand toolkit includes marketing plan template that have both the strategic and execution slides you need to run your brand. You will get ideal strategic PowerPoint slides for vision, purpose, analysis, key issues, strategies, brand positioning statement, and execution plans.

Our brand toolkit starts with our one-pagers for the Marketing Plan and the Brand Strategy Roadmap. And, we offer slides for your financials and sales forecast building blocks. We have PowerPoint slides you can use for advertising, social media and search, event sampling, new product launch, new product pipeline, competitive defence plan, merchandising and in-store sampling, customer marketing, promotions.

To illustrate, click on any of these presentation slides to zoom in.

Brand Positioning template

Brand Positioning template | Brand Book

Our brand toolkit includes ideal Brand Positioning template with the best way to show the target profile, brand positioning statement, brand idea, brand concept, brand values, brand story, brand credo, and a creative brief. We include a fully completed examples to help you follow along, plus blank slides with definitions for you to complete your own presentation. These slides provide a great opportunity to create a brand book. 

To illustrate, click on any of these presentation slides to zoom in.

Business Review template

Business Review | Brand Audit

Our brand toolkit includes slides to dig in on a deep-dive business review. Look at the marketplace, consumers, channels, competitors, and the brand. For each of the five sections, you focus on should have about 3 – 5 slides. Below, you will see an example of the marketplace slide template. 

To illustrate, click on any of these presentation slides to zoom in.

Brand Toolkit options

Get the toolkit that works for your brand

Marketing template options

Wide range of marketing templates to help you run your brand

Our brand management templates include PowerPoint presentations for brand plans, brand positioning, brand reviews, and creative briefs. Most importantly, our brand management templates reflect the tools in our brand playbooks, Beloved Brands, and B2B Brands.  

In addition, you can gain access to each type of format for consumer-facing brands, B2B, and healthcare. To help, we start with blank slides with key definitions. Then, we add a completed PowerPoint slide presentation using our relevant brand case studies.

Consumer brands

B2B Brands

Healthcare brands

No refund policy. You are accessing our intellectual property that we have worked hard to create.  You get a ready-to-use PowerPoint template that cannot be reasonably “returned” as you will always have access to the downloaded material. On our product pages, we explain exactly what you get with numerous examples that you can zoom in on. 

Brand Management Mini MBA certificate

If you are looking to solidify your marketing skills, our Brand Management Mini MBA will teach you about strategic thinking, brand positioning, brand plans, advertising decisions, and marketing analytics.

With our Mini MBA, you get 36 training videos that allows you to learn on your own schedule.

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